Coming SoonBranding StrategyFall 2026
Why your LinkedIn photo is doing 80% of the trust work before you speak.
The psychology of first-impression imagery, and how to engineer it on purpose.
5 min readRead article →
Notes from the studio
Field notes on imagery,brand, and presence.
Short reads on wardrobe, lighting, brand strategy, and what we learn shooting executives, founders, and chefs. New entries every season.
/ Featured
Headshot TipsFall 2026
What to wear for an executive headshot, the only guide you need.
Your headshot is often your first handshake. The good news: dressing for it is simpler than most people think.
3 min readRead article →
/ More from the journal
Recent entries.
Coming Soon
Coming SoonCorporate VideoSummer 2026
Brand film vs. ad spot, when to invest in which.
Three questions to ask before booking a video shoot.
4 min readRead article →
Coming SoonBehind the ScenesSummer 2026
Inside an Executive Builder session, hour by hour.
Pre-light through delivery, with everything that actually happens between.
7 min readRead article →
Coming SoonClient FeaturesSpring 2026
How Tara Fine Jewelry retooled its brand story in a single afternoon.
A short case study on what changes when imagery starts pulling its weight.
5 min readRead article →
/ Engage
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